What is Your Net Promoter Score?

Referrals are a critical part of running a small business. Word-of-mouth, online reviews, and casual recommendations add value to your company. In a world where scamming and conning run rampant, humans have developed the natural inclination to seek the opinion of trusted friends, family, and reliable online sources when making a decision. Knowing where you ...

Managing the Cash Gap for Small Business Owners

In the small business world, even a temporary cash flow shortage can result in major problems. With razor-thin margins and the constant financial demand of running a business, it should come as no surprise that 29% of small businesses close due to running out of cash. A whopping 60% say that cash flow contributed in ...

4 Ways to Improve Customer Experience

We all know the Golden Rule: “Do unto others as you would have them do unto you.” While this adage may seem like something cliche we learn in elementary school, it’s really a great place to start when crafting your customer experience strategy. If you were purchasing your product or service, how would you want ...

How Do Brick and Mortar Stores Thrive In The Age Of Amazon?

Adaptation in the Amazon age can seem to be a behemoth of a task. With Amazon pulling in $1 billion in sales on its best day last year, for a whopping $141.92 billion in total sales in 2018, brick and mortar stores are left shaking in their boots. Even giants like Wal-Mart are struggling to ...

5 Ways Small Businesses Can Reduce Their Overhead Costs

Have you heard the saying, “It takes money to make money?” It means that there are things you have to invest in for your business, from office space to technology. For a small business with razor-thin margins, there may not be much money to invest. Often, it can take a few years before a small ...

5 Employee Engagement Trends to Bring Into Your Business

Understanding the relationship between employer and employee is a ticket to a stronger, more productive team. Long gone are the days when people stayed in jobs where bosses reigned over their wards with an iron fist. Today, the emphasis is on sensitive, caring, and professional relationships amongst all parties involved. Making engagement your priority can ...

8 Tips for Hiring New Employees in a Start-Up Environment

Behind every successful business is a team of talented people who are passionate about what they do. In the world of startups, where 30% fail in the first two years and 66% in the first ten, a powerful team is imperative to the continued viability of the business. When hiring new employees in a start-up ...

What Your Small Business Can Do to Keep Taxes Low This Spring

Taxes are complicated enough for an individual. Adding in the additional complication of owning a small business can cause stress, anxiety, and concern over whether you’re fulfilling all of your tax obligations. Additionally, a large tax bill can take a toll on the razor-thin profit margins that small business owners often contend with. Your small business ...

Employee Retention Starts with Excellent Leadership

There’s a saying that says, “Employees don’t leave companies, they leave managers.” The best bosses know that investing in great people and keeping them in the company keeps morale up and profits high. Employee retention requires some forethought before the hiring process even begins, but a little extra work in the beginning pays major dividends ...

Planning for Life After Selling Your Business

There’s no way around it: Selling your business can be absolutely devastating. Unfortunately, it’s often a necessary and beneficial move for both you and the business. It’s not often enough that we, as business owners, discuss the emotional attachment that we have to our hard work. That’s why planning for life after selling your business ...