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Taking the Eggs Out of the Basket: Diversify Your Customer Base

You’re likely familiar with the adage, “Don’t put all your eggs in one basket.” In the business world, we adhere to this through customer diversification. In short, it involves making less than 15% of your total sales with a single client, spreading your metaphorical “eggs” into several different “baskets.” However, lacking a diverse and large customer base ...

Baking Your Way to Success: Small Business Growth Strategies

A new day dawns and the sweet aroma of freshly baked goods wafts through the air. The doors of Sweet Treats Bakery are open, ready to greet the day and satisfy the cravings of loyal customers. But behind the delightful treats and the staff’s warm smiles, a burning desire for growth and success fuels the ...

The Art of Keeping Your Team Together: The Ultimate Guide to Employee Retention Strategies

Imagine leading a vibrant workplace bustling with energy, where employees are excited to come to work and are motivated to stay. It sounds like a dream.  The truth is, it doesn’t have to be. By implementing employee retention strategies, you can improve employee retention and create a work environment that keeps your team together! In today’s ever-evolving ...
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25 Ways to Reduce Small Business Overhead Costs

As a small business owner, you’re always looking for ways to stay ahead of the curve and ensure your company’s continued growth and success. One essential aspect of managing your business effectively is keeping your small business overhead costs as low as possible. Reducing overhead expenses helps improve your bottom line and allows you to allocate ...

9 Executive Coaching Topics and Questions You Should Be Asking 

At the beginning of your partnership with a business coach, you may feel intimidated by the prospect of being vulnerable about your executive career.  For many, having questions already in mind can ease some of the anxiety, giving them a launching-off point for what they would like to talk about both in the short term and ...

Should You Hire for Hard Skills or Soft Skills?

The 2019 LinkedIn Global Talent Trends Report found that a staggering 92% of talent and hiring managers believe that soft skills matter as much as or more than hard skills.  A further 89% agree that “bad hires” fail because they lack the soft skills to succeed professionally.  As you work towards building an exit strategy, one of ...

Healthy Boundaries Make for a Happier Workplace

In the not too distant past,  American work culture centered around “above and beyond”– Going above and beyond your job description, work hours, responsibilities, and your own mental, physical, and emotional capacities. Employees and executives did much of this to be seen as hardworking, diligent, and driven individuals willing to do anything for the business’s ...
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Growth Potential and the Sale of Your Business

When a buyer approaches an owner about purchasing their business, many are inclined to talk about the great things that the business has done in the past. Accolades, awards, sales records, and the length of time you’ve been open are all things to be proud of, but buyers are looking towards the future. They want ...
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Is Your Business a Cash Suck or a Cash Spigot?

When it comes time to sell your business, you’ll receive a check. This check is the icing on the cake of all the blood, sweat, and tears that you poured into your business during your time as the owner. The buyer, on the other hand, is going to be writing two checks: the one that ...
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How Do Brick and Mortar Stores Thrive In The Age Of Amazon?

Adaptation in the Amazon age can seem to be a behemoth of a task. With Amazon pulling in $1 billion in sales on its best day last year, for a whopping $141.92 billion in total sales in 2018, brick and mortar stores are left shaking in their boots. Even giants like Wal-Mart are struggling to ...