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8 Ways to Improve Customer Service: A Guide for Small Business Owners

We all know the Golden Rule: “Do unto others as you would have them do unto you.” While this adage may seem like something cliche we learn in elementary school, it’s a great place to start crafting your customer experience strategy. As a small business owner, getting caught up in the day-to-day operations and lose sight ...
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What is Your Net Promoter Score?

Referrals are a critical part of running a small business. Word-of-mouth, online reviews, and casual recommendations add value to your company. In a world where scamming and conning run rampant, humans have developed the natural inclination to seek the opinion of trusted friends, family, and reliable online sources when making a decision. Knowing where you ...