Owning a business is a full-time job. The nerves and excitement can quickly become panic, anxiety, and frustration. You’ll worry about money, clients, and marketing. There will be nights when you lie awake wondering why you took this journey in the first place. While those bad times are inevitable, they don’t have to last forever. ...
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When you think of goal setting, you probably think of the New Year. It’s the quintessential time to steel our resolve, set our small business goals, and try our hardest… until March, at least. Soon enough, the whirlwind of actually running our businesses takes full presence, pushing goal setting and lofty dreams to the side.
Instead ...
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At face value, the concept of customer satisfaction seems pretty simple: make sure the folks who frequent your place of business are happy. In reality, though, it looks less like a statement of fact and more like a complicated math equation with many different variables affecting the actual outcome. And while some aspects of satisfaction ...
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Businesses are in constant flux… It’s what makes being a business owner both exciting and perilous! In the blink of an eye, a golden opportunity can turn into your worst nightmare, while an investment you would never consider can suddenly reap major rewards. That’s where a SWOT analysis comes in handy!
That’s why it’s so important to ...
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For small business owners, any small emergency can quickly balloon into a crisis when it comes to cash flow. This is exactly the reality that is facing local brands across the nation as the COVID-19 pandemic continues its path around the world. While large corporations are able to continue paying their employees or footing the ...
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Running a business is no easy feat. From paying the bills to ordering inventory, and all of the nuances between, you are constantly being challenged, scrutinized, and called to lead. Growing as a leader isn’t something that can wait for a more convenient time. It has to happen concurrent to the growth of your business. ...
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In a survey conducted by Entrepreneur, 58% of business owners said that they experience “above average” stress, with 80% stating that money issues play a role in their mental wellbeing. When the weight of your business is on your shoulders, it’s nearly impossible not to get wrapped up in being everything for everyone. That’s why self-care ...
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If someone asked you how your business was doing, what would you say? Would you be able to cite data points? Would you be able to justify your ad spend with numbers? What about explaining your choice to hang on to a troublesome employee until you find someone ready to fill the position?
For business owners ...
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There are few professionals that don’t put at least some time into networking. After all, the old saying goes, “It’s not what you know, it’s who you know.” Whether you’re networking with clients for sales or with leaders in the field for partnerships, there’s value in every relationship that you build.
But, for busy business owners, ...
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In a world with a fast food burger restaurant on every corner and a gas station on every block, you may be surprised that so many places that do the exact same thing or sell the exact same product can co-exist in one area. What is it that makes people choose one over the other? ...
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