Have you ever fallen into a social media “spiral?” One minute, you’re scrolling through Facebook or Instagram; the next, an hour has passed without you even realizing it.
Often, business leaders find themselves in a similar spiral at the end of their workday.
Despite feeling like you’ve put in good, productive work, you go home with an ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2023/07/06061703/pexels-black-ice-1314544-scaled.jpg17072560Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-07-14 06:42:432023-07-14 06:42:45Reclaim Your Day With a Time Audit
Running a small business and the financial pressure that comes with it is overwhelming, from managing inventory to payroll, from overheads to unexpected costs. And when it comes to small business marketing strategies, the big ad agencies, with their big budgets, can make it feel like an exclusive club that only the ‘big guys’ can ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2023/07/06061708/pexels-amina-filkins-5410069-scaled.jpg17072560Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-07-06 12:54:442023-07-06 12:54:4715 Small Business Marketing Strategies for a Shoestring Budget
As human capital, your organizational culture says a lot about the value of your business. Happy, motivated, and appreciated employees will bring a lot more to the table than burnt-out, overworked workers who are just there for a paycheck.
While many business owners don’t necessarily put explicit thought into their organization’s culture, it significantly impacts employee ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/12/06062630/pexels-photo-1543895.jpeg15002249Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-06-15 12:04:022023-06-15 12:04:52Your Organizational Culture Says A Lot About Your Business Value
We all know the Golden Rule: “Do unto others as you would have them do unto you.” While this adage may seem like something cliche we learn in elementary school, it’s a great place to start crafting your customer experience strategy.
As a small business owner, getting caught up in the day-to-day operations and lose sight ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/04/06062807/adult-agreement-beard-573565.jpg40046000Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-06-09 07:36:142023-06-09 07:36:168 Ways to Improve Customer Service: A Guide for Small Business Owners
A rock-solid recurring revenue model is one of the most valuable assets you can show a hesitant buyer.
But, not all revenue streams are created equal, especially in the eye of buyers.
Typically, a business will offer some combination of six different recurring revenue models, each one more valuable than the last.
Let’s dive into these six forms ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062729/dylan-gillis-KdeqA3aTnBY-unsplash.jpg36485472Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-06-02 08:00:182023-06-02 08:00:20The 6 Rungs on the Recurring Revenue Ladder
You’re likely familiar with the adage, “Don’t put all your eggs in one basket.”
In the business world, we adhere to this through customer diversification. In short, it involves making less than 15% of your total sales with a single client, spreading your metaphorical “eggs” into several different “baskets.”
However, lacking a diverse and large customer base ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/05/06062800/adult-commerce-employee-860227.jpg40006000Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-05-19 06:27:392023-05-19 07:14:42Taking the Eggs Out of the Basket: Diversify Your Customer Base
The business world is buzzing with the term “employee engagement,” and for a good reason: Simply put, when your employees are engaged, they’re more likely to stay with your company and be productive.
Engagement isn’t just about job satisfaction; it’s about passion and commitment, about taking the company’s mission to heart and driving its success.
Gallup’s 2022 ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/03/06062817/employee-engagement.jpg6671000Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-05-11 12:41:532023-05-18 07:31:149 Employee Engagement Trends for 2023
A new day dawns and the sweet aroma of freshly baked goods wafts through the air. The doors of Sweet Treats Bakery are open, ready to greet the day and satisfy the cravings of loyal customers. But behind the delightful treats and the staff’s warm smiles, a burning desire for growth and success fuels the ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2018/04/06061717/bakeryheader.png12602240Lori Moenhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngLori Moen2023-05-05 09:00:002023-05-05 13:04:02Baking Your Way to Success: Small Business Growth Strategies
The decision to sell your business can feel like parting with a cherished friend or family member. As entrepreneurs and business leaders, we become emotionally attached as we invest our time, energy, and emotions into our ventures, transforming simple ideas into thriving enterprises.
When the time comes to consider exiting, it’s natural for a whirlwind of ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2018/10/06061722/selling-your-business.png12602240Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-04-07 09:42:552023-04-07 09:42:58Planning for Life After Selling Your Business: A Journey Through the 5 Phases of Grieving
As a small business owner, you’re always looking for ways to stay ahead of the curve and ensure your company’s continued growth and success.
One essential aspect of managing your business effectively is keeping your small business overhead costs as low as possible. Reducing overhead expenses helps improve your bottom line and allows you to allocate ...
https://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/04/06062816/accounting-application-business-1483938.jpg24384000Catalyst Group ECRhttps://catalystecr-media.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/06/06062745/main-logo-300x138.pngCatalyst Group ECR2023-03-16 11:15:462023-03-16 11:15:4825 Ways to Reduce Small Business Overhead Costs